ITS A 10:Coily Miracle Hydrating Shampoo

What if you could get that just-out-of-the-shower shine and smoothness for your curly and wavy styles Ð without having to use a ton of product or spend a lot of time heat styling? ThatÕs what ItÕs a 10 Miracle Coily Hydrating Shampoo makes possible with each and every wash.

Our deeply moisturizing formula reaches deep into delicate strands to help strengthen and seal, so hair looks polished and perfect. Well-defined curls, fewer frizzies, less breakage, better defense against humidity, and extra softness are yours with every use. Even better, our Hydrating ShampooÕs rich lather removes buildup to leave hair bouncy without drying it out. Used regularly, hair actually becomes more manageable and lustrous on its own and responds better to any styling choice you make.

How to Use: Our BPS Beauty Advisors recommend massaging ItÕs a 10 Miracle Coily Hydrating Shampoo into the hair using flat hands near the scalp and gently weaving through with fingers near the ends. Product with lather richly without extra agitation. Rinse from roots to tip and gently wring out excess water. Wrap in a towel without roughly towel drying to lock in shine and further reduce frizz and breakage. Air dry or style as usual.